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CEBU GTH LAUNCHES ECO-PRODUCTS IN AMBIENTE

From 10 to 14 February 2012, Cebu exporters of gifts, toys and housewares will be exhibiting a new line of eco-inspired collection in Ambiente, the most important consumer goods trade show in Europe.

Cebu GTH exporters are moving into the emerging eco-markets of Europe to serve the rising demand for sustainable lifestyle products in global markets. As part of the supply chain of international retailers, Cebu GTH exporters are making their contribution felt with regard to reducing the impact of their products on the environment.

Natural materials become the starting point for building its new collection of gifts, toys and housewares (GTH). Cebu GTH manufactures and exporters are harnessing these materials abundant in the country in coming up with products that are not only attractive and functional but also sustainable.

Sustainable living is the key force driving Cebu GTH exporters to develop new eco-inspired products lines. Living the sustainable life requires products that make sustainable living possible. For this reason Cebu GTH exporters are launching eco-inspired products in Ambiente in 2012.

The beauty of sustainable living is not only in the materials used but also in the way products are recycled and re-used. The whole life cycle of a product is taken into consideration in creating GTH products considering high consumption frequency of this product.

Innovation opportunities in making gifts, toys and housewares sustainable are plenty. Cebu SMEs are bringing together a combination of materials, eco-friendly intermediate inputs, cleaner production methods as well as applying resource efficiency measures to minimize the impact of production and products to the environment.

A new sustainable lifestyle is emerging and the Cebu GTH exporters are happy to be able to participate in this global call for sustainability by creating new lines of eco-inspired products.